Facebook’s Redesign
Sign in on the subdomain www.new.facebook.com and you’re greeted “Welcome to the new Facebook.” And indeed it is. Facebook is unveiling a new redesign, and the long-tested tabbed profile pages aren’t the only changes.
The Art of Conversation
We all purport to be social media experts these days, yet most of us are truly students. Many of us overlook some of the most rudimentary elements that define and inspire the socialization of content, especially the social sciences involved with observing the culture, behavior, and conversations within online societies.
Social Networking for Your Chromosones!
Sure, you can join Facebook, you can put up a MySpace page, you can follow your friends on Twitter. You can pick your friends based on mutual interests or, gasp, actual friendship. I just joined a new social network today called “InSocialMedia.”
Direct Marketing vs Social Media Marketing
Thanks to the response received (@gyutae @AlbertMaruggi @AnnBernard @briansolis @martinbowling) from a Twitter post (follow here) on the topic of social marketing vs direct marketing, this post invites your opinion.
In a recent strategy session, some colleagues and I were discussing a promotion where one position was to focus on a direct marketing approach and another [...]
Facebook Versus Twitter
I was working on writing a comment for the latest blog post by AJ Vaynerchuk at ShoeMoney.com but it turned out that the comment morphed into something more, so I thought bringing some attention to the post as well as my thoughts on it might be a good thing.
AJ selected the names of fifty prominent [...]
All Hail the 140 Character “Twitterbyte”
The New Speed of Mass Communication
The past few conferences and events that I have attended witnessed the party-crashing technology of Twitter. If you are new to Twitter and not sure what it is, or haven’t even heard about it, here is the best way to describe it: imagine seeing all of your friend’s Instant Message [...]
Case Study in Using Social Media Marketing
I get soooo many PR pitches each day, most of which are boring–I hit delete before I get to the end of the first sentence. Then there’s this gem, from Rachel Weikum at Weikum Communications.
Instead of the normal pitch format, her email was more like a blog post. It drew me in, gave me the [...]
Don’t Get Sick Off Of Social Networking
Two blog posts made headlines on Techmeme over the past few days and I don’t agree with either of them.
First Erick Schonfeld complains that there’s just too much noise coming from social media.
…I don’t have time to sift through thousands of Tweets and Friendfeed messages and blog posts and emails and IMs a day to [...]
Google Reader Wants Your Del.icio.us And Twitter Habits
If I were one of the stressed out digerati–constantly overwhelmed by the demands of social media–I could probably list out a dozen existing tools that Google Reader’s new sharing options borrow from. Instead, I have my social networking habits under control, so will stick with just the obvious comparisons.
TweetStats Analyzes Your Complete Twitter History
Lots of people have opinions about Twitter, ranging from a complete waste of time to the indispensable connector with your community.